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punish all coercive practices

IN CONSUMER. WILL FORCE FIRMS AVOID CONSUMER.

The regulation should avoid confusion with methods of persuasion

Users should test these abuses, to demand the right to restitution

The Constitution of Peru establishes the responsibility of the Peruvian State defend the interests of consumers, so that they freely and without coercion, to decide which products to buy and what services contract in the market.

So now the new Consumer Code (Law No. 29,571) extends this protection to individuals against business methods abusive practices that may be coercive, aggressive or misleading.

regard, the legal manager of the Lima Chamber of Commerce, Victor Zavala Lozano, explained that the regulations to be issued for the full implementation of the Code, it must specify the scope of the so-called "business method coercive", which obviously should not be confused with the normal practices of persuasion used by sellers to place their products on the market, as is shown not to have forced the will of the consumer.

loopholes

In his view, the Code does not define what should understood as "business method coercive", but merely to record seven alleged business method where the vendor-banned-achieved using strategies will force the consumer, who finally is taking decisions thoughtless consumption.

Indeed, Title III, Articles 56 to 62, the Consumer Code states that coercive business practices may occur when operations are conducted inside or outside of the supplier, including hiring a distance (by Internet, telephone , etc.). Thus, the forced sale can occur when the purchase is made within or outside a him.

Impact on freedom of consumer choice

Consumer Code considered aggressive or misleading business methods, all practices used by the provider to significantly impair the freedom of consumer choice, through figures such as harassment, coercion, undue influence or fraud.

Consequently, these practices are prohibited by the Code, whether the operations are performed within or outside the premises of the supplier. Even sales can be at home, catalog, through agents, distance contracts, electronic commerce, among others.

"This is misleading business methods prohibited by law, that affect consumer choice, who is entitled to immediate relief of their money or benefits granted," the expert said Victor Zavala Lozano.

El Peruano